independence
with scale

TombrasNiña is the first Latin American office of Tombras Group, one of the leading independent agencies in the United States. It combines creativity and data to build brands and deliver effective, measurable, results-driven campaigns across Latin America, offering end-to-end solutions in strategy, creativity, and media.

The creative core of TombrasNiña is led by its founding partners Gonzalo Vecino and Pablo Álvarez Travieso, both CCO LATAM, a creative duo with more than 20 years of shared experience. Their careers were shaped at iconic agencies such as J. Walter Thompson, BBDO, and Agulla & Baccetti, where they led campaigns and built high-impact brands across the region. Today, they combine strategic vision, creative craft, and a deep understanding of business to drive ideas where creativity is amplified by data and translated into real results.

Under the motto “Connecting Data & Creativity for Business Results.®”, the agency turns ideas into data-backed strategies, delivering high-impact, measurable campaigns focused on tangible business results throughout Latin America.